DM Logistics opts for a uniform appearance with a complete set of company clothing for all drivers. In time, colleagues from our labels HJ Bakker Logistics and ENL will also follow.
Recognizable and professional appearance of our drivers
The set of company clothing consists of a polo, jacket, fleece vest and poncho. Our DM Logistics drivers are clearly recognizable both on a sunny day and during a rain shower. Due to the labor-intensive work, a dark base color was chosen. The DM colors yellow and green are, for example, reflected in the buttons and zipper.
Company clothing for men ánd women
All drivers were allowed to express their preferences during a fitting session. Ultimately, a set of corporate clothing was put together in both a men’s and women’s edition. Although we only employ 1 female driver, we think it’s important that she also feels comfortable in her company clothing. And hopefully there will be more female drivers in the future.
A new look for all our colleagues
We will soon also provide our colleagues from HJ Bakker Logistics and ENL with new work clothing. Naturally adapted to the relevant corporate identity colors and the type of work that our colleagues do. Our focus in the warehouse lies on visibility. This promotes safety in an environment where forklift trucks are active.
The company clothing is part of our renewed communication strategy in which we also sticker our trucks in the DM Logistics corporate identity.